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Etisalat’s e-business solutions business unit expands its sales
channel in bid to increase market reach |
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Dubai, United Arab Emirates,
25th June 2002 |
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Comtrust, the e-business
solutions business unit of Etisalat, announced today it has formed a
strategic alliance with GTFS, a leading IT integrator and solution
provider in the region. Designed to considerably extend Comtrust’s
market reach, the partnership will make e-business an affordable
reality for many more companies in the Gulf region. |
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The strategic alliance will
enable Dubai based GTFS to market and sell Comtrust’s entire range
of market leading e-business solutions in the country and allow both
companies to significantly expand their services to customers. Saoud
Al Shamsi, Sales Manager, Comtrust said of the agreement, “We are
delighted to announce the alliance with GTFS. With their strong
leadership position and a track record for performance and
reliability, they will provide invaluable support to Comtrust in
helping businesses and Government embrace e-commerce.” |
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Commenting on the future
role of the partnership, he said, “GTFS will further enhance our
market presence and will be a catalyst to continued e-business
growth in the region. Through the extended sales and marketing
channel, we will be able to provide a complete e-commerce solution
to our customers, allowing them to take advantage of all the
benefits that a reliable, secure e-commerce package can bring to
their businesses.”
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GTFS started as a Quality
Assurance and Software testing facility provider, which gives the
organization a unique and valuable insight into developing quality
software for key applications in the Internet space. As a result,
GTFS have many prestigious clients throughout the GCC in the
business of manufacturing, banking, telecommunications and
distribution. |
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Patrick McManaman,
Managing Director of GTFS, expressed his delight at the signing of
the agreement between two high profile organizations in the Middle
East. “Comtrust recognize that our strength lies in our knowledge
and ability in working with our clients, and in analyzing their
specific requirements and objectives. We know that we, in
partnership with Comtrust, can provide quality, tailor-made
e-commerce solutions for customers needing to enhance the efficiency
of their Internet reach.” |
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He continued, “Many
companies are now looking to open up new business channels through
the Internet to take advantage of new market and revenue
opportunities. GTFS has a proven background and the skills to mould
Internet-based solutions that redefine supply chain management and
support integrated, interconnected work for external audiences. With
this expertise, we are a perfect partner for Comtrust’s vision of
e-business for all.” |
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Following the recent
signing of similar agreements with other IT organizations, Comtrust
now employs four companies as its official value added resellers in
the UAE. |
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